Artificial intelligence (AI) has become a key player in the e-commerce world, profoundly transforming shopping journeys and consumer behaviors. Whether it's personalizing recommendations, optimizing conversions, or reducing costs, AI is rewriting the rules of the game. This article presents the must-know statistics to understand AI's impact on e-commerce, with a focus on GAIO ("Global AI Optimization") and SGEO ("Semantic Geo Optimization"), the AI-specific equivalents of SEO for conversational platforms.
AI is emerging as an essential lever in the strategy of e-commerce players. From customer experience to inventory management, here’s how it is reshaping the sector.
The global market for AI applied to e-commerce has grown from $5.5 billion in 2023 to a forecasted $27 billion by 2030. (SEO Sandwitch)
40% of online retailers have already integrated AI technologies to improve their operations and profitability. (SEO Sandwitch)
AI enables unprecedented personalization, tailoring every interaction to the user to maximize customer experience and conversions.
AI-based personalized recommendations increase conversion rates by 15 to 20%. (SEO Sandwitch)
At Amazon, AI recommendation systems generate 35% of total sales. (SEO Sandwitch)
Chatbots like ChatGPT and Perplexity play a crucial role in managing customer interactions. They answer questions, recommend products, and improve customer satisfaction.
90% of e-commerce companies use AI-powered chatbots for at least part of their customer service. (SEO Sandwitch)
The implementation of AI has reduced customer response times by 60%. (SEO Sandwitch)
Shoppers are seeking seamless and personalized experiences, with strong demand for innovative technologies.
50% of consumers prefer platforms that offer personalized recommendations. (Statista)
71% of consumers want generative AI integrated into their shopping experiences. (Begeek)
AI is transforming commercial performance and opening new avenues to optimize online presence through GAIO and SGEO.
AI-influenced sales reached $229 billion during the 2024 holiday season, up from $199 billion in 2023. (Reuters)
72% of companies using AI have seen their operational costs decrease by up to 30%. (SEO Sandwitch)
AI is redefining e-commerce by enabling advanced personalization, optimized management, and increased conversions. Tools like ChatGPT and Perplexity, coupled with GAIO and SGEO strategies, offer unprecedented opportunities to enhance the visibility and impact of e-commerce sites.
For businesses, the message is clear: adopt AI to stay competitive in a constantly evolving environment. Are you ready to optimize your online presence for AI?
